Getting Employees Focused

 

Get The Most Out of Your Employees
Employees are the most crucial component of your business.  With new technology coming out every other day it seems, it can be difficult and feel impossible sometimes to get employees to embrace it all and still continue to be productive. Employees of your business are the ones who provide service, create your products, regularly interact with new and current clients and customers – some would say they are the face of your company!

Hiring the right people to do the job and training them properly are serious tasks for managers, but making sure your current employees are staying engaged is just as important. These employees who work with a sense of purpose and real interest in your business and their work, are essential to your businesses success. If they aren’t engaged at work, it will lead to poor performance and could ultimately hurt your business bottom line – but it doesn’t have to be that way.

With new technology coming out all the time, there are multiple different innovative tools that can help increase employee engagement, productivity and overall improve your businesses profits.

 

Update Your Tech

If the technology your employees are equip with are slow and outmoded, they’ll likely get irritated and annoyed with it quickly. No one likes to sit at a desk with an old desktop computer that freezes up every 10 minutes when they have a faster piece of technology at home. The time spent waiting for a large file to download, or while having to reboot their desktop yet again, will almost certainly make them less engaged.

If you invest the money into good technology and building faster networks that can handle the larger data files that your business requires will ultimately boost productivity levels in the workplace. Smartphones, tablets and laptops can also help raise engagement levels in the workplace. If your technology and networks move as quickly as your employee does, they’ll definitely remain productive and engaged.

 

Innovative Collaboration Tools

There are so many different tools that are available to help your employees collaborate together in and out of the office. By having an application or software where your employees can share information and ideas, work together and discuss projects will increase their level of productivity and engagement. Slack is a great tool that can provide a venue for employees to stay engaged and contribute to team projects when working remotely.

 

Good Job

One of the most powerful things a manager can do, is recognize an employee for a positive performance on a project or task. By rewarding your employee with a congratulations or job well done, it will increase their engagement levels substantially. Globoforce is an application that can help managers track employee productivity and contributions. It helps to effectively recognize and reward positive actions.

 

One of the most essential aspects of management is keeping your employees engaged in their work. By leveraging technology, it can keep your team happier, more productive and most of all, more engaged.

 

Be sure to visit the Bullfrog Blog often for more tips on marketing, productivity and risk mitigation.

 

Generation Z: Why Businesses Need to Adapt to Them

As the Millennial’s are approaching towards middle age and obsolescence, but businesses need to make way for Generation Z. Understanding this generation will be critical to companies wanting to succeed in the next decade and beyond, because by the year 2020, Generation Z will account for 40% of all consumers.

 

This generation has grown up in a world where their options are limitless but their time is not. Making them learn to adapt and quickly sort through and assess large amounts of information. By doing research and heavily relying on trusted curators and trending pages within apps, this allows them to shrink their potential option set down to a more manageable size. Once something has demonstrated attention-worthiness, they can become intensely committed and focused.

 

Generation Z has a very carefully tuned mind for being sold to and a limited amount of time and energy to spend assessing whether something’s worth their time or not. Once your business has made it past these filters and you’ve won their attention, it will mean you’ve provided them with engaging and immediately beneficial experiences.

 

Older generations will forever struggle to understand why Generation Z – and some Millennials – spend so much time online. But they are under immense pressure to simultaneously manage both their professional and personal brands to help them fit in while also standing out. They need social media to build their personal brands but must resist being defined by it. They seek social validation and inclusion but are looking to differentiate themselves professionally. Businesses and companies who understand this, will be able to provide Generation Z with the proper tools they need to reconcile and better manage their personal and professional brands.

 

Society and other generations seem to either romanticize youth or criticize the things they’re doing differently. But the reality of Generation Z is somewhere in between that. They’re going through many of the same challenges that everyone faces in that stage of life, but they’re doing it in a very ultra-connected, fast-paced technological age. Companies need to meet them in the middle and where they are, rather than try a change them to where they want them to be.

 

Be sure to visit the Bullfrog Blog often for more tips on marketing, productivity and risk mitigation.

A Better Marketing Plan Can Increase Your Profits

If you’re a small business owner, then you already know that you have to fight daily to get your business message out and across to consumers. Some suggest that to increase profit you just need a better marketing plan, well that’s easier said than done. You know you must reach new people outside of your initial circle for your business to grow and succeed. But what’s the best marketing plan that will help you get paid better and faster?

 

With there being more content than ever before now, and multiple ways to consume products – it can be cutthroat sometimes. A marketing plan is non-optional; you need to cut through all the noise and get your business in front of your ideal customer. If you have a clear, thought out plan and have done your research then your business will grow. Growth means more profit.

 

Create a Plan

Once you know which direction you want your business to go in, you need to create a clear and concise plan. Find time in your day to sit down and map out a business plan for the next 5 years, and break down each year with specific goals such as; income, growth, target markets/demographics, different paths, the list goes on. Once you have these questions answered, it will make it much easier for you to begin to lay out a marketing plan for your business.

 

Know Your Target Market

If you don’t know your markets, you’re going to have a problem. Your businesses success will take hard work, and it starts by doing your research. Whether you’re selling yourself, your services or a physical product, you need to know why people are going to want to buy it from you. Ask yourself, what makes you stand out over your competitors?

 

Do Your Research

Turning all your planning and research into a business that regularly gets paid more than you’re making now, you need to start by focusing on your businesses current income. The first step to increasing your income is by increasing your customer base, from there you’ll reach the next income level, and so on and so forth.

 

Easy Payment System

If you have an easy to use payment system, it’ll make it easier for your customers to give you their money – you won’t want to make that one hard or they may not have the patience and go elsewhere.

 

Set up a proper marketing plan, make it clear and concise, do your research and watch your business grow.

Be sure to visit the Bullfrog Blog often for more tips on marketing, productivity and risk mitigation.

Policy Service Executive

Are you an energetic, tech savvy individual with a RIBO license who enjoys innovation and looks for ways to continually improve?  If these attributes describe you, we’d love to speak with you!

Bullfrog Insurance – Canada’s first online brokerage where you can get a quote and buy small business insurance online in 90 seconds — is looking for the best and brightest! We are growing at a staggering pace and need ambitious, intelligent team members like you!

We are looking for Service Executives to join us as we go into our biggest year yet!

 

Why Join Bullfrog Insurance?

Bullfrog Insurance employees get to use the latest technology, enjoy a generous salary and bonus structure, have flex hours, have the ability to work from home and get to be part of a team that shapes the future and growth of the enterprise.  In addition we support staff members who wish to further their skills through courses and education.

 

What Will You Be Doing?

Account Executives are responsible for processing Small Business Commercial Insurance transactions, in accordance with company service/quality standards, including;

  • Customer service, renewals, cancellations and policy changes
  • Updating Client Management system, client policy data, including claims open/close activity
  • Issuance of documents confirming coverage for interested parties
  • Preparation of applications, submissions and proposals as directed
  • Invoicing as appropriate
  • Scan and attach documents as required
  • Other duties as assigned

 

PERSONAL CHARACTERISTICS

  • Ambitious, innovative, professional, friendly and courteous in all interactions, whether with co-workers or customers
  • Team player adaptable to a changing environment
  • Persistent performer who excels in a busy environment and remains calm under pressure
  • Agile thinker with good organization skills and the ability to prioritize
  • Strong written and verbal communication skills
  • Detail-oriented
  • Wants to get in at the start of a growing organization

 

QUALIFICATIONS

  • RIBO License and Commercial Insurance Experience mandatory
  • Minimum High school diploma, post-secondary education an asset
  • Excellent keyboarding and data entry skills
  • Familiarity with MS suite of products
  • Obtaining a designation will be a condition of employment
  • Experience with Salesforce or other CRM platforms would be an asset

 

How To Apply

Interested applicants should send a resume outlining their relevant skills, experience and capabilities to info@bullfroginsurance.com.  No agents, recruiters or headhunters please.  Candidates under consideration will be contacted by Friday April 28th, 2017.

 

About Bullfrog Insurance:

Based out of Mississauga Ontario, Bullfrog Insurance is a licensed Canadian brokerage launched to help small businesses by providing rich knowledge content, educating them about their insurance needs and serving those clients in a manner that is convenient and efficient.  Bullfrog Insurance allows business owners to obtain a quote and buy insurance online in 90 seconds anytime and anywhere.  Customers simply fill out a short questionnaire, obtain up to 4 quotes from reputable insurers, pay by credit card and get their insurance documents in their email instantly.  Clients get the best coverage for the best rate possible without having to spend hours searching and contacting brokers and insurers.

 


 

Mobile Security Tips for Business

Mobile devices play important roles in all our daily lives, they’ve become a part of our everyday routine. Even thinking about going a day without using your phone you’re probably cringing. Because these useful gadgets have become so reliant, it’s opened the door of hackers and security vulnerabilities. Your cell phone might be more threatening than you think, so you need to know how to keep it secure.  

Specifically, business owners may use their phones to keep confidential information about work or clients, do transactions, send important emails or messages, the list could go on. Business owners need to be concerned about how secure their phones are.

 

Passcode Lock

No brainer. Having a passcode locks could be a specific word, a number code or probably the most secure one to have is the user’s fingerprint to unlock the device.

 

VPN

Using a Virtual Private Network can help encrypt your connection so that you’re left with no worries when going online on a public network. Without having it, your personal information could be sniffed out from someone else using the same public network.

 

Encrypt Your Storage

When you are concerned about data confidentiality, encryption comes in handy. If your phone were to be stolen or gone missing, you can be assured that a third party won’t be able to gain access to all your data and information.

  

Downloading from Trusted Sources Only

Downloading files or applications from secure and trusted sources should already be something you do, if not, you need to start.

 

Password Your Wi-Fi

By securing a strong password for your Wi-Fi network, it will protect you from attempts at gaining access to your network without permission.

 

Have a Reliable Anti-Virus Software

With virus attacks being a lot more common now than ever, mobile devices are just as prone to virus attacks. Making sure you have a good anti-virus software is a great way to stay safe.

 

Back Up Your Phone

You should be doing this on a regular basis already. At least once every week or two.

 

Be sure to visit the Bullfrog Blog often for more tips on marketing, productivity and risk mitigation.

Shop Insurance And Save

Shop Like A Pro and Save Big!

Many business owners need to insurance their business vehicle, but often find it difficult to understand what the options are. Multiple car insurance companies may be vying for business in your area, including nationwide players and local insurers. Each of them offers an eye-glazing variety of policy options, making it hard to compare policies and figure out what is the best and cheapest option. The cost of an auto insurance premium can vary by hundreds or even thousands of dollars, depending on the type of car you own and who insures it. Nevertheless, if you know how to shop for insurance you can save a ton by comparing your options.  Here are some great tips which may get you big savings.

 

Do Your Research and Compare

When shopping around for car insurance, it’s important to make sure that you are comparing like-for-like coverage. Some policies may seem cheaper, but you may find you don’t have the same level of coverage when you must make a claim. By using an online comparison service to do the work for you, you can alter the excess that you are willing to pay and the mileage you will drive and get new quotes to choose from.

 

Don’t Put the Whole Family on Your Policy

Make sure that only regular drivers are named on the policy. You can always add someone for a few days when they need to drive the car.

 

Maintain a Good Credit History

By establishing a good credit history, it’ll open many benefits for you, including lower insurance costs. Most insurers use credit information to price auto insurance policies. To be sure you’re getting the good credit you deserve, it’s a good idea to check your credit score/record often to be sure all information is accurate and up-to-date.

 

Low Mileage Discounts

Some insurers offer discounts to people who drive less than the average number of miles per year. Low mileage discounts can also apply to those drivers who car pool to and from work.

 

Other Discounts

Insurance companies offer discounts to policyholders who haven’t had any accidents or moving violations, drive few miles, have taken a defensive driving course.

 

The final point to keep in mind that is very important to saving money when looking for auto insurance is not always getting the best discount, but the best final price. Be sure to visit the Bullfrog Blog often for more tips on marketing, productivity and risk mitigation.

 

 

Being a Prudent Business Leader

Being A Prudent Business Leader

If you’ve ever thought about quitting your job and starting your own business, money may be a major concern. When becoming self-employed, most forget about the out-of-pocket costs along with the fact that you need to focus on making a profit so you can support yourself and your family. On the plus side, when starting a business, it doesn’t have to cost you a few limbs. If you focus on setting a clear and concise budget, you can cut down the costs of launching and growing your business.

 

Go Digital and Go Paperless

Naturally, going digital with your business will allow you to go paperless too. While there are tremendous opportunities to run a digital business its remarkable how often we invite paper back into the equation.  By operating without paper and diligently keeping digital documentation, you will gain flexibility and freedom from the constraints and pitfalls of paper based solutions.

 

Designated Office Space at Home

When working from home, your couch is not a feasible office space. If you’re going to be serious about your business having an appropriate workspace is critical.  The couch isn’t going to cut it.  A desk, a designated space will go a long way towards your success.  If you have a spare room and can convert it into an office space, you may be able to write it off on your taxes.

 

Free Apps and Websites

When starting a business, you’ll eventually be faced with new expenses that include monthly subscriptions to websites with services that can help simplify your processes. Though you may have a list of your favorites that you’re happy to pay for, there are quite few ways to save here as well.

 

Organic Social Media

Yes, you could pay for advertising for your business, but you can also grow your reach by organically increasing your following on social media platforms. People will see your promotions via social media which can then increase your leads.

 

With a prudent and pragmatic approach, you’ll be able to stretch your dollars further and drive your business growth and profitability.  Be sure to visit the Bullfrog Blog often for more tips on marketing, productivity and risk mitigation.

 

 

Leadership Lessons from the CEO of Uber

Companies are opting for Less Drama and More Delivery

What is leadership? Such a simple question, and yet it continues to baffle the minds of some.  If you look up the term, you’ll see something along the lines of: “Leadership is a process of social influence, which maximizes the efforts of others, towards the achievement of a goal.”

 

Uber CEO Travis Kalanick’s pushy and combative leadership style has been the focus of much news lately.  While both qualities can be credited for part of what’s driven Uber’s success, more recently they have emerged as the very attributes that are tarnishing the company’s reputation. Uber’s culture has been described has a “toe-stepping, and cut-throat meritocracy”, causing some employees to leave.

 

Entrepreneurship requires strong-headed, passionate leadership to push through the obstacles bureaucracy often stand in the way of success.  Many great leaders exude a sort of confidence bordering on arrogance — Steve Jobs, Mark Zuckerberg and others have often been cast in such a manner – but more and more in today’s era companies are opting for less drama and more delivery.  This is typically best achieved through joint efforts, inclusion and diversified thinking.  Leaders who opt for the “my way or the highway” approach often find themselves abandoned eventually.

 

In the case of Uber, the company’s response to its current crisis provides numerous leadership lessons. While it may have been forced on him, Kalanick’s decision was indicative of recognition that the current mode of operation was no longer viable.  Kalanick’s decision was one of the most mature things he has done in recent months and demonstrates he is smart enough to know when to put his ego aside and do what is best for the company.

 

All leaders need a certain amount of guile and toughness, but the recent changes at Uber offer an insightful illustration of the advantages and pitfalls of having a maverick at the helm.  Be sure to visit the Bullfrog Blog often for more tips on marketing, productivity and risk mitigation.

 

 

Canada Day Long Weekend – Small Business Marketing Musts

Canada 150 is an Amazing Opportunity To Create Awareness and Interest in Your Business

Canada Day is a great opportunity to connect with your patriotic spirit. It’s a chance for people to come together, unite and celebrate all that makes Canada extraordinary. It’s also a way for your businesses to serve clients and give them a reason to participate in special promotions. Often, businesses fail to connect with their audiences on a personal level, and hence, fail to get to know their potential prospects as human beings. Canada Day is the perfect way to build such relationships.  However, you must have the right approach. Otherwise, you may not get any visibility, or even worse, receive a negative response.

 

Do Something Creative

Automatically you’ll catch people’s attention with a creative design, idea or story.  Whether it’s an email, postcard or an image on social media you’re sure to establish a more personal connection. Be sure to include a greeting that’s relevant to the Canada Day spirit!

 

Go That Extra Mile

Instead of trying to push sales or sell your products/services, present your prospects and clients with something that is of value to them. Whether it is a prize, a gift, food or some sort of gift card or coupon the act of giving will go a long way!

 

Host an Event

There’s no better way to establish relationships than meeting in person. This will require time and planning on your part, and involve an early invitation. Again, relevancy is key! BBQ’s are perfect because the provide a comfortable setting to make introductions and initiate relationships.

 

Always Plan Ahead of Time

When you plan your campaigns in advance, you’re being proactive, instead of reactive. This way, you’ve integrated your Canada Day message within your campaigns. When you visualize your campaign calendar, it becomes much easier to plan for it. Not only is this helpful with saving you time, but the end recipient has a much more remarkable experience with your marketing.

 

Be sure to visit the Bullfrog Blog often for more tips on marketing, productivity and risk mitigation.

Sears Canada Bankruptcy – What Happened?

 

Some people will say that Sears problem was having the perfume counter at the entrances of the stores, effectively and automatically excluding anyone sensitive to perfume as they didn’t want to walk past the fragrances to reach the rest of the merchandise.

 

However that’s not it, part of the problem is simply that Sears’ clientele is generally older and less interested in online shopping. “The reality is, when your top line falls as significantly as it has and your customer base doesn’t buy online — they are middle-aged to older, and they shop the store — as much as you try to shift channels to online, it’s just not happening,” one former executive said.

 

Centered on the hashtag “#wevechanged,” the brand launched a marketing campaign and had opened a pop-up in Toronto designed to bring attention to its new product lines, which are aimed largely at a younger demographic.

 

It should have been a simple transition from catalogue to the internet – but what happened? Sears didn’t evolve quick enough and the company got stuck in a prior decade and didn’t cater enough to the new generation of spenders. They fell behind in being modern and welcoming the Gen X and Gen Y customers, who are the main spenders these days. The window of opportunity to transition from paper to online closed quicker than they thought.

 

“Assess the potential of your company assets and pay attention to your competitors’ growth strategies.” Business owners need to stay on top of their company’s assets and keep an eye on their competition, changes in the marketplace and your consumer’s expectations. They just launched a new rewards program to boost its already prime service. Always stay up to date with retail trends whenever possible as they are always changing.

 

“Your business must be mindful of how to add value for your customers.” In comparison, a company like Amazon, has been able to provide value for customers by perfecting the challenge of online retailers, which is the supply chain. They shorten wait times and have hassle-free returns addressing the two biggest pain points of the online experience.  By doing so they have opened a new channel for external partners. Consider what kind of value can your business add.  Perhaps special services for online customers, buy online and pick up in store. Your customers will love these because it’ll make their overall experience shopping with you easier.

 

With the growth of technology over the last decade, the ability for businesses to quickly adapt and accommodate for changing customer expectations will only become more important as technology becomes more advanced.

 

Be sure to visit the Bullfrog Blog often for more tips on marketing, productivity and risk mitigation.

 

 

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