Call Centre Technology You Need To Stay Ahead
Being able to offer exceptional customer service is the primary goal for call centers, whether they are focused on inbound calls, outbound calls, SMS, chat or social interactions. Depending on organizational needs, call centers can implement an array of different technologies. These technologies can help businesses rethink the way they serve clients, so that they are providing better service and utilizing resources more effectively.
CTI – Computer Telephony Integration
CTI is a type of technology that enables computer and telephone systems to interact together. When agents using, CTI receive incoming calls, a screen pop up is displayed, showing the caller’s account information on the agent’s computer screen. This saves time for both parties by giving the agent the customer info they need to lead the call and solve the problem.
ACD – Automatic Call Distributer
This telephony system recognizes, answers and routes incoming calls to the terminal or agent that is best suited to handle the caller’s needs. Knowing where to send incoming calls before they are answered is a huge help for companies receiving a large volume of calls. It also helps meet the customer’s needs more efficiently.
CRM / Call Center Serving Application
CRM software gives agents all the customer info they need to solve a customer’s needs as quickly as possible. Agents can also use the servicing application to document customer interactions that can be brought up if the caller needs more help in the future. These systems enable an organization to provide insight to all customer interactions across business units.
Call Recording Systems
This is helpful should an agent or manager need to review what happened on a call. More advanced recording systems can record calls, as well as any other interactions associated with the call, such as emails and chat sessions. Call recording can be historical or in real-time, allowing call center supervisor to intercept an off-script or out of the norm call and provide on demand coaching.
Having all the technology in place, so that your businesses’ call center can run smoothly is crucial if you want to give your customers an experience worth repeating. Be sure to visit the Bullfrog Blog often for more tips on marketing, productivity and risk mitigation.