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Helpful Tips

Grow Your Business From Referrals

                          This has to be one of the easiest and best ways to build a small business. Building a business off referrals saves you and your team a lot of time and money spent on marketing. It also gives you the upper hand….

How to Introduce New Products and Services

When developing new ideas, services or products for your business, it can be hard when you have so many different ideas whirling around in your head! Introducing something new to your business is an investment – one that requires an organized plan if you want the launch to be successful. There is always the possibility…

Slack vs Microsoft Teams: Which Do You Prefer?

  Move over Slack, there’s a new kid in town. Most of you probably know already, Microsoft Teams is now available for Office 365 users. Both tools enable businesses and teams to chat in groups or one-on-one and also allows to send files, either on your phone or on your desktop. These collaborative tools have…

Do You Need Third Party Public Relations Assistance?

Freshly launched start-ups don’t necessarily need third-party public relations assistance… yet. Here’s why: Always Include a Call to Action With or without public relations assistance, your business can go viral over your ads, but if they don’t include a CTA then they may not help your business at all and could just be a waste…

Small Businesses: Avoid These Marketing Mistakes

Knowing when and how to invest in marketing for our business may be the key ingredient to your businesses’ success. Here are some common marketing mistakes that every business makes and how you can avoid them!   “Me” to “They” One of the most common marketing mistakes is when business owners haven’t made the transition…

Is Your Business’s Online Security at Risk?

One of your main priorities as a business owner needs to be your online security. If you don’t believe that your business could be a target for cyber-crime or cyber-attacks, think again. Statistics show 43% of cyber-attacks are focused on small businesses.*  Your business could lose assets, private information, lose revenue and develop an untrustworthy…

Accounting Tips Business Owners Should Know

Accounting is often overlooked. Even if finance isn’t your strong suit, it’s absolutely necessary that you have basic accounting knowledge down pact so that you can keep your small business afloat when times get tough.  Starting a business requires diligence.   Payment Rewards and Incentives Online and in-store payments be sure to mark-up your products…

Getting Employees Focused

  Get The Most Out of Your Employees Employees are the most crucial component of your business.  With new technology coming out every other day it seems, it can be difficult and feel impossible sometimes to get employees to embrace it all and still continue to be productive. Employees of your business are the ones…

Generation Z: Why Businesses Need to Adapt to Them

As the Millennial’s are approaching towards middle age and obsolescence, but businesses need to make way for Generation Z. Understanding this generation will be critical to companies wanting to succeed in the next decade and beyond, because by the year 2020, Generation Z will account for 40% of all consumers.   This generation has grown…

A Better Marketing Plan Can Increase Your Profits

If you’re a small business owner, then you already know that you have to fight daily to get your business message out and across to consumers. Some suggest that to increase profit you just need a better marketing plan, well that’s easier said than done. You know you must reach new people outside of your…